No-Li Brewhouse

Branding, Packaging

Founded in Spokane Washington in 1993 by Mark Irvin, No-Li Brewhouse is a craft brewery which expanded to bottling in early 2012. Originally named Northern Lights, I was contacted in Winter 2012 by former Fat Tire strategist Greg Owsley and former Deschutes Brewery (and craft beer guru) John Bryant, about re-naming the brewery 'No-Li', rebranding the company completely, and creating its first bottled brews. I've worked with No-Li on their various branding and packaging projects ever since, which now includes 22oz and 12oz bottles.

The main company mark references the Spokane Gondola, a series of Tram cars installed for the 1974 World's Fair, an event of lasting esteem in the city, and something we took much inspiration from.

Design - Riley Cran

Consultant - Greg Owsley